NPR 05.29.2025
NPR’s All Things Considered: A small, family-run wine business took on the U.S. executive branch
MARY LOUISE KELLY: You just mentioned you import now from 16 countries. I was trying to wrap my head around what kind of challenge these tariffs have posed for you, would pose for you. If you’re dealing with 16 countries, even if the White House cuts a deal with one of them, you’re wrestling different tariff rates with the others, that – just the accounting challenge is mind-boggling.
VICTOR SCHWARTZ: You know, wrestling, that’s exactly the operative word. You know, when we heard about the tariffs, we literally went through every single SKU in our book – which is quite a few – and had to decide what we were going to be doing pricing wise. You know, one thing you have to understand, here in New York, we have to post our prices with the state over a month in advance. You know, it’s a very heavily regulated business. So there’s that. And of course, shipping takes, you know, a couple of months. There’s a lot involved.